How Important are Character Headshots?

by - 8:03 PM




How important are character actor headshots? In today's competitive marketplace it can be the difference between getting cast  and hired an being overlooked and going to the next casting. Character headshots can help put that stamp on your brand. Whats you brand you ask? Well, lets think about that, and break it down. OK, let see, Tom Cruse! when you think of Tom Cruise, what do you think of, Mission Impossible, Top Gun, Minority Report, the list goes on and on. But the one thing that you also know about all of these movies is, he plays a leading dashing, debonair, love interest, Man! Ah, that was a little gushy, but trust me I don't have a man crush on Tom, he is just and easy example to use to explain an actors brand. Seriously, anyway, back to character headshots.  Take a look at Matthew Top Left: he gives us happy proud dad, Top Right: he becomes the sinister Russian spy, Bottom: is his best leading man, love interest.  Here comes the confusing part Tom has basically one brand stamped onto his career, why does Matthew need to have so many. Short answer Mathew is Mathew and Tom Cruise is living in the South of France at this time of the year. OK, let me clarify that, Mathew is starting to put together a body of work and Tom has a body of work. 

So Matthew's agent need something he can work with, or shop around to find Matthew work, so at this stage of Matthews career he has to be flexible and take multiple headshot looks for his agent and career. His agent may get a lead on a sitcom oh, I mean reality TV show, sitcoms died in the 90's,  and the producers are looking for a happy go lucky guy, the agent can send a copy of happy dad, or if the producers want bad boy killer type, you get the idea. Now, as Matthew builds his body of work he may find that he is getting call backs for similar roles, and that will start to solidify his brand. 

To sum it all up, character actor headshots can be a great asset to up and coming actors and it can open up multiple marketing avenues for their agents and their careers. 

Kerry James

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